Media & Coverage
Aurangabad Himroo Factory Featured in The Morung Express
- 14/10/2024
- Coverage: Cultural Heritage Article
- Publication: The Morung Express
- 14/10/2024
- Coverage: Cultural Heritage Article
- Publication: The Morung Express
Background of the Feature
On 14 October 2024, The Morung Express published an in depth feature exploring the living tradition of Himroo weaving in Aurangabad.
The article presents Aurangabad Himroo Factory as a rare surviving center of authentic handloom weaving where traditional techniques continue to be practiced in their original form.
It documents the journey of Imran Ahmed Qureshi, who grew up watching the rhythmic movement of the loom and later took charge of the family’s weaving legacy passed down across generations.
Himroo as Living Heritage
The feature traces Himroo’s origins back to the 14th century, when artisans migrated during the reign of Muhammad bin Tughlaq and settled in the Aurangabad region.
These craftsmen continued weaving fine textiles for royal households, and the craft later received patronage from Mughal and Nizam nobility.
The article highlights that:
- Himroo is traditionally woven using silk and cotton
- Its designs retain Persian inspired motifs
- It evolved as an accessible adaptation of Kimkhab
- The craft has deep roots in royal textile traditions
The Craft and Its Distinction
Unlike mass produced fabrics created using powerlooms, the article emphasizes that the weaving at Aurangabad Himroo Factory continues through traditional handloom techniques.
Each loom requires two artisans working together one weaving and the other assisting with design thread adjustments to create intricate patterns.
This slow and meticulous process reflects the continuity of historic craftsmanship in an age dominated by machine production.
Role of Aurangabad Himroo Factory
The article acknowledges the factory as:
- A preserver of traditional Himroo weaving
- A custodian of heritage textile knowledge
- A generational family led craft center
- A contributor to artisan livelihood sustainability
It also highlights the factory’s social initiative of training women including widowed and divorced individuals helping sustain both the craft and community livelihoods.
Importance of the Coverage
This media feature establishes:
- Recognition of authentic Himroo handloom practice
- Documentation of living craft tradition
- Cultural storytelling rooted in history
- National media acknowledgment
It positions Aurangabad Himroo Factory not merely as a workshop, but as a living link between historic textile traditions and contemporary cultural relevance.
Legacy of the Feature
The article serves as a modern narrative record of Himroo weaving connecting past royal patronage with present day preservation efforts.
It reinforces that authentic Himroo remains a living tradition sustained through dedication, skill, and generational continuity in Aurangabad.
Preserving Authentic Himroo
Aurangabad Himroo Factory continues the tradition of authentic handwoven Himroo in Aurangabad, sustaining a heritage recognized across generations.